Connected? Or disconnected?
Posted Mon Nov 14, 2011 13:16pm by claire
Now, don’t get me wrong. I love digital. I eat it up for breakfast. I’m lost without my iPhone - on the one occasion I accidentally left it at home I felt like I was missing a limb all day. Total panic set in – how would anybody reach me? How would I get a message to them? The fact that I was going to be at a desk all day with a landline phone and a computer didn’t seem to abate my panic as I still had to manage the 1 hour 30 minute commute home with no means of
.... Read MoreThe Desire to Inspire
Posted Mon Aug 1, 2011 15:01pm by alex
We’re constantly on the look out for creative, beautiful, inspirational ideas to keep the creative juices flowing. Each month our design team compete for our ‘Inspirational Eric’ action man trophy for the most inspirational material discovered that month. I’m proud to say that this month, after I dug deep to root out some innovative creative material, Eric is now sitting pretty on my desk.
These are just a few of our recent favourite finds.
Ugli's Facelift
Posted Mon Jun 20, 2011 13:52pm by tina
This week we launched the new reception area at Ugli, our property venture with TCN and the BBC. The much-anticipated opening of the reception saw the transformation and repurposing of the empty and unattractive building into a hub of creativity and innovation, giving the campus a new and much needed social purpose.
The Ugli brand is all about creating an inspiring environment, much more than bricks and mortar,
.... Read MoreMedal Challenge
Posted Fri Apr 8, 2011 9:42am by jpcreative
Amongst the current hype of the London 2012 Olympics, JPCreative decided to jump on the band wagon and host another of our very own medal challenges.
Influenced by the Cadbury’s Spots vs. Stripes ad campaign we decided to take on three of their challenges to find out which member of the JPCreative team was the overall Spots vs. Stripes Olympic Champion.
The first challenge was the ‘Fastest Scroller’. To compete we had to race our mouse on the 100m
A sensational start to JPCreative’s spring!
Posted Wed Apr 6, 2011 17:46pm by simon
JPCreative were supporting sponsors of the magical ‘Spring Awakening’ event that took place at the Royal Horticultural Halls last night. Spring Awakening was an extravaganza of an event, hosted by Private Drama, in association with Chillspace, Last Supper and Tuff. Having designed and developed the event theme and marketing collateral we were keen to pop along to see if the event was as spectacular as we had imagined and we were not
.... Read MoreHow I passed my internship to join JPCreative's Squad!
Posted Mon Mar 14, 2011 14:58pm by simon
As a young designer full of hope and passion leaving university, I was excited about the prospect of landing a full-time job and getting stuck into live briefs. However, my dream of walking straight into an exciting design role, did not turn out the way I had planned. I went from internship to internship. Some of them gave me a chance to express my creative flair. While others, left me feeling isolated with not much creative to get stuck into. I quickly realised that this was going to be a
.... Read MoreJPC out and about in creative London
Posted Tue Feb 22, 2011 15:37pm by kirsten
Last week was another busy week for JPC, however we managed to take some time out to get inspired and check out 2 very interesting, and very different exhibitions.
First up on Tuesday night, Tina, Simon, Aimee, Jemma and myself made our way to Angel to check out the Surface Design Show at the Business Design Centre. Interiors are something close to our hearts, (and those of clients such as Logica, TCN, BBC and BT)
A beautiful collaboration during the month of Valentine
Posted Tue Feb 8, 2011 9:31am by kirsten
We have brought together London's newest shopping and fashion destination, St Martin's Courtyard in Covent Garden with acclaimed fashion designer and artist Kei Kagami and global fastenings manufacturer YKK to host a unique exhibition.
Taking place during London Fashion Week, the exhibition features a centrepiece sculpture by Kei Kagami - a towering floating gown created from luminous YKK zippers that glow in the dark and is lit from within. Surrounding the sculpture will
YKK Devilishly desirable fashion advertising campaign
Posted Fri Jan 14, 2011 17:21pm by jpcreative
JPCreative needed to devise a concept that brought to life the sheer beauty of ITS 2009 YKK Accessories award winner, Emma Yeo’s hat creation.
Her work is inspired by the characteristics of birds that are personified in the human female. Elegant, wild, serene, poised, masterful, beautiful and strong.
We trawled Taxidermist and antique stores for inspiration, before selecting museum-styled soft lighting, brown warm hues, an elegant hat holder and a dark mysterious
JPCreative gets Ugli in White City with the BBC!
Posted Fri Jan 14, 2011 11:34am by jpcreative
JPCreative and Property company TCN have agreed a unique partnership with the BBC to utilise 60,000 sq ft of vacant building on part of the White City estate. Launching Monday 17th January, the aim is to transform a surplus unattractive building, currently owned by the broadcaster, into a thriving workspace for the creative industries offering affordable and flexible space to all tenant members. The visually challenged campus is called 'ugli' with the strapline 'Lovely Inside' reflecting
.... Read MoreCollaborative working achieves outstanding results
Posted Fri Nov 5, 2010 16:15pm by jpcreative
Having only recently undergone fairly significant global organisational change themselves, BT GS understand the need for flexible, effective and highly cost efficient solutions to enable large global organisations to reduce their overheads and increase productivity during the current challenging world. Their customer Showcase, based at their Head Office in St.Pauls has been designed specifically around this premise – taking customers on a live interactive journey into the possible
.... Read MoreSecret Squirrel
Posted Fri Nov 5, 2010 14:33pm by kirsten
You didn’t hear it from me, but JPC have been ever so busy with top-secret projects in London. They are so secret I can’t tell you what the spaces are going to be used for, as its still under wraps, but would you believe me if I said that in one location very close to home, Bob Dylan, Pink Floyd and even the Beatles are coming to the party!? For another project, our
.... Read MoreWishing you were swishing?
Posted Fri Nov 5, 2010 14:28pm by kirsten
We are all guilty of uttering those famous 5 words ‘I have nothing to wear!’ Now, that’s not entirely true is it? In fact, I’d put a pair of Jimmy Choos on the fact that your closet is bursting with fashion possibilities, but to the tired eye, you can’t look beyond that
.... Read MorePlease mind the GAP
Posted Fri Nov 5, 2010 12:40pm by simon
What started as a ‘reinvention’ of the GAP brand and a desire to evolve the brand into a sexy and modern style ended in disaster with both GAP and their marketing consultancy at the receiving end of a mob of angry consumers.
The saga started after GAP reported a 2% drop in sales and decided that after 20 years it was time for the brand to be brought up-to-date. New York consultancy, Laird &
The ‘Anti Recession’ Movement
Posted Fri Nov 5, 2010 12:27pm by jpcreative
It’s autumn once again and rain sodden leaves are hurtling to the ground – little pillows of chaos under the sleepy feet of early morning commuters. Nights are drawing in and a dreary economic forecast implies, yet again, a new Winter of Discontent. So we put our heads down, turn up our collars against the cold and pledge to start tackling our unholy debts as the gloom sets in.
But is it really all doom and gloom? Autumn implies the decay of the old, the swansong of
Top 5 anti-recession productivity tools
Posted Fri Nov 5, 2010 11:58am by jpcreative
Whilst the economy may finally be enjoying an upturn, growth is still slow and every business is looking to increase productivity and achieve more for less. Using "the cloud" can help synchronise your data across multiple computers and devices, whilst also reducing overhead costs and making it accessible online - saving you and your business valuable time.
JPCreative's top five cloud apps:
1. Dropbox - File Sync,
.... Read MoreThe New White Lion Voted 16th Best British Hotel
Posted Wed Oct 13, 2010 12:01pm by jpcreative
The JPCreative designed and branded boutique hotel, The New White Lion, has just been voted in the top 20 best new British hotels by The Observer.
In 24 months JPCreative and The New White Lion have achieved excellent reviews from The Guardian, The Times, Country House and DC magazine, along with being named the 45th Best British Holiday and 16th Best British Hotel by the Observer. The hotel appears at the top of the google search engine rankings, with The Times online
Bristol & Exeter House
Posted Thu Jul 22, 2010 16:11pm by jpcreative
TCN and JPCreative are creating a new boutique serviced office destination where SME’s can work and interact with other businesses under the stunning Brunel-designed Jacobean features. JPCreative’s design concept and vision runs throughout the brainstorming rooms, meeting rooms and huge entrance way which provides break out and meeting space. A strong sustainable initiative runs through every aspect of the interior design from the re-claimed carpets, sourced light fittings to the
.... Read MoreWorld Cup Winners and Losers
Posted Fri Jul 9, 2010 10:29am by kieli
Image courtesy of DJAwayDays
With England crashing out of the World Cup Fabio Capello and his team of millionaires seem to be the chief losers for the nation. The difference between winning and losing in the game might be just one mishandled punt at goal but for UK business the result has far reaching implications. According to Greg Hodge, of Planet Retail, the difference between England getting to the quarter-final and the final would have been worth around £500 million for
.... Read MorePsst! Secret squirrel
Posted Thu Jul 8, 2010 13:08pm by kirsten
You didn’t hear it from me, but over the last few weeks, JPCreative has been working on some very exciting projects in the build up to the 2012 Olympics. I'm not allowed to give too much away yet, but the team is very excited, as it has been a hectic, but fully enjoyable labour of love. So far, it has involved two film shoots, a giant green screen, a very brave hurdle jumper, an Olympic gymnast, late nights and lots of green tea! Watch this space as we reveal more in coming months, but in
.... Read MoreKiaora (hello) from the Kiwi
Posted Wed Jul 7, 2010 16:23pm by kirsten
Image Credit: IAIN McGREGOR/Stuff.co.nz
As you will no doubt be aware, the 2010 Rugby World Cup saw the rise of the New Zealand All Whites. Though us kiwis have come to the end of the road, we were proudly undefeated during the tournament, and if anything a victory can be seen in the fact that now kiwi kids have another sport to get excited about - ‘that sport with the round ball as opposed to the funny shaped ball’.
As JPCreative's token Kiwi, I feel it is my duty to
.... Read MoreRed sky at night, summer delight!
Posted Tue Jul 6, 2010 17:03pm by amy
© Ateliers Jean Nouvel
I absolutely can’t wait for this year’s ‘Pavilion’ commission at the Serpentine Gallery. It should be one to remember as, not only does it mark 40 years of the Serpentine Gallery, but it is the 10th birthday of the summer Pavilion exhibition. This year it is the turn of the award winning French architect Jean Nouvel to wow London. He has created beautiful structures the world over, contributing to the Guggenheim museums in Mexico,
.... Read MoreAre we giving our New Blood the right nutrients to succeed?
Posted Mon Jun 28, 2010 9:45am by kieli
Image Credit: Class Portrait, Anna Brooks and Samantha Harvey
This week saw the culmination of 2010's Graduates' hard work with the D&AD New Blood exhibition and awards for Best in Show. I went along to the Truman Brewery to see how new talent is getting a break and to seek inspiration.
There is no doubting that hours, days and months of hard work had gone into the student’s work. Some of the highlights for me included: ‘Class Portrait’ by Anna Brooks and
.... Read MoreResults through creativity
Posted Thu May 20, 2010 15:09pm by jpcreative
JPCreative are excited to announce the launch of a new identity and website focused upon our new proposition; Results through Creativity. Like our clients, we run a business and we pay our mortgages via our own abilities and successes. We live in challenging times, but then we’ve always loved challenges! Delivering results for our clients has always remained at the heart of everything we do and this has never
.... Read MoreMay Competitions and Offers
Posted Mon May 17, 2010 7:22am by jpcreative
Win an elephant
In support of the Elephant Parade in London, we are doing our own bit of Elephant Spotting! Find the elephant hidden on our site and you can be entered into a prize draw to win an elephant from the Elephant Parade Shop.
Once you've found the elephant all you need to do is email
.... Read MoreJPC Get a Creative ‘Pick Me Up’
Posted Fri May 14, 2010 16:57pm by kirsten
It’s been another very very busy week for JPC, with the launch of our new website among other exciting projects. With this in mind, Thursday evening saw Kieli, Simon, Rob, Aimee and myself indulging in a bit of a creative eye candy – as we went to check out the final night of the ‘Pick me up 2010’ graphic art fair at Somerset house.
And indulge we did. With some of the coolest contemporary graphic artists and designers showcasing all in one place, it was like being a
Logica's New Brand Experience
Posted Tue May 4, 2010 16:15pm by jpcreative
When one of the world’s leading business and technology service company’s key objectives is to ‘tell it how it could be’ it is clear that when it comes to delivering their brand experience the norm just will not do. A smart boardroom, an animated powerpoint...all well and good, but a speaker and a seated audience? Isn’t that a bit
.... Read MoreRouge's Digital New Look
Posted Wed Apr 28, 2010 16:57pm by jpcreative
Rated in the top five within their industry in a recent client survey, Rouge Events are renowned for delivering award winning, creative, imaginative, high-end events. Rouge now needed not only new bigger offices, but also a new brand and website to better communicate their fast-growing business.
Cue a rich new brand identity that reflects Rouge’s ability to bring an imaginative twist to everything they
Half Moon Live Music Venue Saved
Posted Sat Mar 6, 2010 17:53pm by jpcreative
The Conway Wickliffe Trust, a charity supporting live music and the arts, which JPCreative’s managing director is a patron and a proud supporter of, added its voice in support of the Save The Half Moon Campaign.
Putney’s iconic Half Moon Pub, which played host to U2 and The Rolling Stones, had been threatened with closure as a music venue after being hit by the recession. Pavan Sharda, from Sweet Gorilla Band and founder of the Conway Wickliffe Trust, was instrumental on
JPCreative Launches New Initiative to Help Young Start-Ups in London
Posted Wed Sep 30, 2009 15:00pm by jpcreative
Following the award of Best Woman in Business, Lambeth Business Awards 2009, Jeannette Pritchard, founder and managing director of JPCreative, challenged Derrick Anderson CEO of Lambeth council that ‘surely as winners we can do something effective with these awards’.
And ‘Brand Piano’ was born from this one very simple idea; established businessmen and women have a wealth of knowledge and experience that, if shared, can actually make a big difference. The aim is
JPCreative Run The London Rat Race for Pratham UK
Posted Sat Sep 26, 2009 12:57pm by jpcreative
Jeannette Pritchard, founder and MD of JPCreative communications agency and member of the Pratham Professionals Group, has pulled together some of her friends and colleagues to take part in this unique fundraising event.
The Rat Race kicked-off on the evening of the 26th September and involved 2.5 hours of against-the-clock running and intense, adrenalin-charged challenges. Armed with a map and a list of checkpoint locations, the JPCreative teams navigated their own course. At each
.... Read MoreJPCreative Support Prince Charles Charity
Posted Thu Sep 17, 2009 8:14am by jpcreative
Jeannette Pritchard, managing director of JPCreative, attended a dinner at Highgrove in support of ‘Prime Cymru’. The charity’s founder and president, his Royal Highness The Prince of Wales, welcomes guests at his home and here engages in conversation with Jeannette on a number of interesting topics.
Read More
Jeannette Pritchard Wins Best Woman in Business
Posted Mon Aug 17, 2009 15:21pm by jpcreative
JPCreative founder and managing director picks up the title of Best Woman in Business 2009 at the Lambeth Business Awards. With runner-up awards for both Best Creative and Cultural Business and Best Employer it was a triumphant night at The Oval Cricket Ground for JPCreative.
Pictured here receiving her award from BBC’s Declan Curry, Jeannette commented that it had always been her ambition to run a results driven communications agency with
.... Read More
As the world comes to terms with the very sad demise of Steve Jobs, it got me thinking about the impact of the iPhone, Smart phones, devices and technology on our every day lives. As a self confessed techno geek and almost permanently attached to an Apple device, I am a very strong brand advocate and a great believer in the digital hype. But, I hadn't perhaps realised just quite how much the digital age has taken a hold. So are we living in an exciting, digitally connected new era, or are we becoming ever more disconnected from the real world?
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